Peter McCormack, host of the What Bitcoin Did Podcast, on growing a podcast, the value of branding, and managing controversy

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I sat down with Peter McCormack, to inimitable host of the What Bitcoin Did podcast, to ask him: how does one go about creating a hit podcast?

We talk about how the podcast came to be, the things Peter invests in that set him apart from others, and how he manages controversy and sometimes outright aggression from the crypto community. Plus, his thoughts on expanding into other forms of media and a forthcoming sister podcast.

I learned a ton from Peter. Our conversation makes me think starting a podcast might actually be a pretty good idea.

Listen to the What Bitcoin Did podcast here and follow him on twitter here (I promise he’ll make you laugh).